Add reference file: Education & EdTech Consulting

[DogInfantry]

What's needed

Education is a major consulting vertical (McKinsey Education Practice, Bain Social Impact, BCG's work with universities and ed-tech firms) but isn't covered in the skill.

File to create

skill/references/education-edtech.md

What to cover

• Higher education economics: tuition revenue, endowment models, cost per student, enrollment cliff dynamics (US enrollment down 15% since 2010 peak)
• K-12 landscape: public vs charter vs private funding models, per-pupil expenditure benchmarks, Title I dynamics
• Ed-tech unit economics: CAC, LTV, B2B vs B2C sales cycles, churn in school district contracts
• LMS platforms: Instructure Canvas, Blackboard/Anthology, Google Classroom — market structure and switching costs
• Common engagement types: university cost transformation, ed-tech go-to-market strategy, workforce development strategy, online program launch
• Regulatory: accreditation bodies (HLC, SACSCOC), student loan policy impacts, FERPA, Title IX
• Post-COVID dynamics: remote learning adoption, hybrid models, credential alternatives (bootcamps, micro-credentials)
• Case interview angles: declining enrollment turnaround, ed-tech market entry, cost structure optimization for a university
• Watchouts: education clients have long decision cycles and complex governance (faculty senate, board, administration)

Ideal contributor

Anyone with experience in education policy, ed-tech product/strategy, university administration, or consulting projects in this space.

Reference

See CONTRIBUTING.md for file structure. Aim for 8,000–15,000 words.