GTM, GEO & SEO skills for Claude Code. Launch smarter. Rank in AI search. Optimize every page.
Three skill sets, 14 slash commands:
| Command | What it does |
|---|---|
/gtm:positioning |
ICP definition, value prop canvas, competitive positioning |
/gtm:channels |
Channel-market fit matrix + 30-day action plans |
/gtm:pricing |
Value-based pricing analysis + competitive benchmarking |
/gtm:launch |
Pre-launch checklist (product, marketing, tech, legal) |
/gtm:outreach |
Cold email + LinkedIn sequences with personalization scoring |
/gtm:landing |
Landing page CRO audit with scoring and copy fixes |
/gtm:metrics |
North star + KPI framework + measurement plan |
/gtm:growth |
PLG growth loops, referrals, activation, free tools |
| Command | What it does |
|---|---|
/geo:score |
Score content for AI citability (0-100) |
/geo:optimize |
Rewrite content for ChatGPT, Perplexity, AI Overviews |
/geo:audit |
Audit a full site's GEO readiness |
| Command | What it does |
|---|---|
/seo:page |
Single-page SEO audit with scoring (0-100) |
/seo:schema |
Generate or validate Schema.org JSON-LD |
/seo:hreflang |
Validate hreflang for multilingual sites |
npx skills add ORBWEVA/gtm-skillsOr manually copy:
skills/->~/.claude/skills/commands/->~/.claude/commands/
ICP PROFILE
============
Role/Title: Solo founder, technical background
Company size: Pre-revenue to $10K MRR
Pain trigger: Built the product, stuck at 0 customers
Current solution:Generic marketing advice, Twitter threads
Budget authority:Full (it's their money)
POSITIONING STATEMENT
For solo founders who've built a product but can't get their
first 100 customers, LaunchKit is a GTM automation platform
that sequences outreach across proven channels. Unlike generic
marketing tools, we're purpose-built for pre-PMF SaaS with
templates that have driven 200+ successful launches.
GEO CITATION-READINESS SCORE
==============================
Structure: 18/25
Authority: 12/25
Extractability: 15/25
Technical: 20/25
-------------------------------
TOTAL: 65/100 (Good — specific optimizations needed)
TOP FIX: First paragraph is 4 sentences of preamble before
answering the question. Move the definition to sentence 1
to increase extractability by ~10 points.
SPARK EMAIL — Touch 1
======================
Subject: Your QA bottleneck after the Series A
Hi [Name], noticed you're hiring 3 backend engineers — congrats
on the round. Scaling the team usually means regression testing
becomes the bottleneck within 8 weeks.
[Product] auto-generates regression suites from PR diffs.
[Similar Co] cut their QA cycle from 4 hours to 20 minutes
after their Series A hire wave.
Worth a 15-min look at your repo? I can show you live.
PERSONALIZATION: Level 4 (funding trigger + hiring signal)
LANDING PAGE CRO SCORE
========================
Value Prop Clarity: 6/10 — takes 2 sentences to understand
Headline: 4/10 — "Reimagine Your Workflow" (vague)
CTA Hierarchy: 8/10 — clear, above fold
Visual Hierarchy: 7/10 — clean but hero image distracts
Trust Signals: 3/10 — no testimonials, no logos
Objection Handling: 2/10 — pricing page only, no free trial mention
Friction: 9/10 — email-only signup
─────────────────────────────
TOTAL: 39/70 (Needs work)
#1 QUICK WIN: Add 2-3 customer testimonials with specific
results near the CTA. Expected impact: +5-8 points.
SEO PAGE AUDIT
===============
Content: 22/30
Structure: 18/20
Technical: 15/25
Multilingual: 15/15 (N/A — single language)
Authority: 7/10
-------------------------------
TOTAL: 77/100 (Good)
PRIORITY FIX: No Schema markup detected. Add Article schema
with headline, author, datePublished, and inLanguage fields.
Estimated impact: +5-8 points.
PLAN: /gtm:positioning → /gtm:channels → /gtm:pricing
BUILD: /gtm:landing + /gtm:outreach (parallel)
LAUNCH: /seo:page + /geo:score → /gtm:launch → /gtm:metrics
GROW: /gtm:growth
- Plan — positioning (who?), channels (where?), pricing (how much?)
- Build — audit your landing page, write outreach sequences
- Launch — SEO + GEO audit your pages, run the checklist, set up metrics
- Grow — design growth loops, referrals, activation optimization
All SEO skills adjust automatically for CJK (Chinese, Japanese, Korean):
- Title limits: 30-35 chars (vs 50-60 for English)
- Description limits: 70-80 chars (vs 150-160 for English)
- Language codes:
janotjp,konotkr - Platform coverage: Google + Yahoo! Japan + Naver
Zero executable code. Pure markdown — structured prompts that guide Claude's thinking. No scripts, no dependencies, no API calls, no shell commands.
skills/gtm-launch/SKILL.md # GTM methodology (8 stages)
skills/geo/SKILL.md # GEO scoring + optimization
skills/seo-toolkit/SKILL.md # SEO auditing + schema + hreflang
commands/gtm/*.md # 9 GTM slash commands
commands/geo/*.md # 4 GEO slash commands
commands/seo/*.md # 4 SEO slash commands
package.json # metadata only
MIT