Improve on title and site name for SEO

[cosenal]

On Google Search, the new URL doesn't show up when searching for «Unitary Foundation» (see ss below). It does show up on Bing though.

Immediate actions to improve the website SEO rankings:

1. longer title (suggested by the SEOPtimer report: https://www.seoptimer.com/unitary.foundation)
2. better site name https://developers.google.com/search/docs/appearance/site-names
3. canonical url, see https://www.seoptimer.com/blog/canonical-url/

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[cosenal]

@jbolns may have some recommendations about this.

[jbolns]

The PR I have ready for #49 includes a sitemap (similar operations involved). Sitemaps are very important for Google.

Meanwhile, would be good to try from different computers. You're (I think) a team spread across countries, so the results would tell if it is something related to your location or if its general. (I just tried, and at least for me, the site comes on top on Google, after social media on DuckDuckgo, and on top on Bing)